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Work with clients to get their websites to the top of Google & Yahoo for specific sets of keyword phrases.
Create ongoing search engine marketing programs to keep their pages at the top. Facilitate acquisition of quality content (articles, faq's, press releases, etc.) to attract inbound linking.
Write feature articles, press releases, case studies, website copy to improve overall website content quality.
Establish bi-monthly benchmarks and deliverables for client and prepare reports for clients to review ongoing progress of the search engine marketing programs.